Here’s a look at some of the most significant business benefits of making BOPUS part of your business model.
It offers your customers the convenience they want
Digital age shoppers are to getting pretty much whatever they want in a flash without even having to leave home, thanks to robust online shopping selections combined with lightning-quick shipping speeds.
Unfortunately, that’s left many brick-and-mortar businesses out in the cold as far as attracting new business.
BOPUS gives your traditional business a chance to come into step with the times and offer your clientele the convenience they want and expect.
They no longer have to go to the store to browse your selection. Instead, they can shop online whenever they like and pick up whenever it’s most convenient for them. And returns and exchanges are entirely hassle-free, too.
While Time on the Page Itself
Even the speediest online shops can’t offer shoppers the option of immediate gratification, but BOPUS can.
When customers decide to place a BOPUS order, they won’t have to wait even a day or two for the product to arrive from a remote location.
Instead, they can pick up their items in-person telephone list as soon as the retailer can pull their order from the shelves.
In this way, BOPUS gives a brick-and-mortar store a considerable advantage over even online shopping giants like Amazon.
And it gives today’s option-loving customer another choice to enjoy as far as how they can shop for things they need.
It’s more economical
As convenient and desirable as an entirely online shopping experience might be for both businesses and customers, there will always be added expenses involved.
Metric That Means Much to Your Bottom Line
Customers don’t have to pay more to have their items sent to them from far away, and your business doesn’t have to take on the costs associated with shipping items ordered from your online shops.
It gives consumers peace of mind
The pandemic has given many consumers an Latest Bulk SMS additional incentive to stay away from public places, stores included.
But BOPUS makes it possible for them to resume shopping at the stores they love without jeopardizing their health or sacrificing their peace of mind.
It also gives consumers who still love to shop in person assurance that they won’t make the trip out to a physical store only to find that the item they wanted had sold out by the time they got there.
Instead, they can rest easy in the knowledge that their things are already theirs, available for pickup at their convenience.